POST-IT® BRAND
DO MORE – ORGANIZATION QUIZ
Everyone has an organizational style. Our quiz would help you uncover your style, and give you tips aligned with the way you approach organization. Building on research from IDEO, we named the personas, wrote the questions, and leveraged testimonials from Bazaarvoice to tailor product recommendations for uses at Home, Office and On-the-Go that were closely aligned to each style. Design by Brian Danaher. Portraits and environmental shots by Matre Photography.
DIGITAL EXPERIENCE
EVERNOTE PARTNERSHIP
There have been plenty of attempts to build a digital version of a Post-it® Note. But none have ever been as simple or practical as the original. We helped Post-it® Brand launch its partnership with Evernote – an alliance that gives people the best of both worlds: paper when you need it; digital when you don't. We developed digital assets to drive awareness and a microsite loaded with ways you could use Post-it® Notes and Evernote together. Design by Brian Danaher and Alex Register.
MICROSITE
POINT-OF-SALE
POST-IT COLOR – CITIES OF THE WORLD COLLECTIONS
Post-it® Brand introduced a series of notes in palettes inspired by colorful cities around the world. We developed digital assets and site content that invited people to share in the story, while showing them how to dial up color in ways the original Canary Yellow™ notes never could. Design by Brian Danaher and Sergey Gregoryan.